Saas Overhaul

Saas Overhaul project preview
High-fidelity comps

Background

Process

Discovery

Facilitated ethnographic research in the field, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

25% increase in daily active users. Since shipping, we've measured 18-point NPS lift.

Saas Overhaul

Shipping quality design requires collaboration and iteration. Recent work has shown me that . The implications matter for teams and organizations.

Key Takeaway

Whether you're designing your product, this mindset resonates.